Is joining clubs for discounts really worth it?

Consumers say it makes sense when using discounts routinely.

How much of a discount do you really get by joining?

(NBC) - We're all familiar with the old saying "join the club," and these days a lot of retailers really mean it when they say join the club. But how much of a discount do you really get by joining?

With Amazon Prime raising its annual membership from $79 to $99, maybe it's time to rethink membership in discount clubs that charge a fee.

Consumer experts say they only make sense, only if you're using them routinely and creatively, like buying gas from your warehouse club.

Frequent users of may still find value paying for Amazon Prime because of what all they get, through the Kindle lending library, streaming video service, and free shipping.

Another issue to consider is that a study by consumer intelligence research partners found people with memberships often spend more to justify their membership fee.

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