Mindy Casso received her BA degree in Journalism/Public Relations in 1990 from the former Southwest Texas State University, now Texas State University. Upon graduation, she returned to Laredo with her mind set on making a difference in her community. She began her communications career as the Public Relations Officer for United I.S.D. and in this capacity was able to make a name for herself. Mindy quickly learned the art of communicating with the public by working hand-in-hand with the media, district and school administrators, and the UISD Board of Trustees. One of her greatest accomplishments at UISD was the successful dissemination of information to the public which led to the passing of a $75 million bond election in 1993.
After four years in this capacity, Mindy was appointed Chief of Staff/Director of Communications for then State Representative Henry Cuellar (D-Laredo). She worked tirelessly in this capacity for five years writing speeches, media releases, fact sheets, direct mail pieces, coordinating town hall meetings, events, and constituent meetings. After four years, Rep. Cuellar was appointed Texas Secretary of State by Governor Rick Perry (R-Texas) and Mindy was appointed Director of Communications of this state-wide office, headquartered in Austin, TX. She continued working tirelessly in coming up with innovative ways of communicating Secretary Cuellar’s work not only to those in his hometown, but now a state-wide constituency.
Mindy returned to Laredo in 2001 and took a job with Doctors Hospital as Community Relations Director. In this capacity, she worked with the media in helping communicate the good work being done in healthcare. Her work also included internal communications making sure 800 employees were informed of hospital issues, and was part of the Service Excellence team ensuring patient customer service was a priority.
After three years, Mindy received an invitation to sit on the Anchor desk as co-anchor of KGNS, the Laredo NBC Affiliate, anchoring the 5, 6 and 10pm newscasts, and then taking over the morning 1-hour newscast, increasing the show’s ratings significantly. She embraced the challenge, and over the next ten years, became a well-known, respected television journalist in Laredo. During this time, Mindy combined her talents in communications with her keen sense of knowing what’s important to the public by launching several segments on the newscast including Booming Business, LMC Medical Update, Morning Chat, Finding Balance, Online Bulletin Board, This Old House and others. Furthermore, she quickly adapted to the changing world of communications by becoming one of the first journalists in Laredo to reach 5,000 followers on Facebook—reaching thousands of people with up to the minute news updates, traffic and weather.
In January 2013, Mindy made the decision to hang up her mic in order to spend more time with her two young boys. She was given an opportunity to return to her roots in Public Relations, being named Marketing Manager of Laredo Medical Center, the largest hospital in Laredo, where she utilized her unique skills in communications to educate the community on local healthcare opportunities.
After serving 5 years in this capacity, in February 2018, Mindy happily accepted an offer to return to the news industry, resuming her position as Morning Anchor of KGNS News Today, as well as becoming Executive Producer of the now extended hour and half newscast—the only local morning newscast in Laredo. Since her return, Mindy and her morning show team have enjoyed positive reviews in their charismatic delivery of the news, and keen sense of knowing what’s important in getting viewers out the door with all the latest news, weather and traffic. Mindy is the first to say what a privilege it is to wake people up each morning with a genuine smile, cheerful ‘good morning,’ and a wish for a ‘fantastic day!’
Mindy’s tireless efforts have not gone unnoticed, she has earned several recognitions, including induction into the most prestigious Laredo Women’s Commission Hall of Fame in the category of Communications. Mindy was also recognized by her high school alma mater, being named a United High School Longhorn Legend. Furthermore, as a Rotarian, Mindy received Rotary’s highest honor—the Paul Harris Award—in 2000, and received the Rotarian of the Year award in 2002-2003. She is also a 1995 graduate of Leadership Laredo. But the most significant work Mindy says she’s proud of is her volunteer work with several non-profit organizations. She has served as a board member and volunteer of several local organizations, including the International Good Neighbor Council, United Way of Laredo, Junior Achievement, the Imaginarium of South Texas, and Voz de Ninos.
Mindy credits her steadfast work ethic to her Mom, who earned several degrees throughout her lifetime, working tirelessly in the fields of Special Education and Library Science, ensuring Mindy and her siblings graduated from high school and college. Her two younger brothers are both in the healthcare field. Major Michael Trust is a registered dietician (recently retired with the U.S. Army) who now works as an Adjunct Professor at the University of the Incarnate Word in San Antonio, TX and Dr. Marc Trust is a Board Certified Trauma Surgeon practicing in Austin, TX. Mindy always speaks of her Dad as the constant in her life. His love for his children has always been unconditional and throughout the years, he remains Mindy’s biggest fan!
Mindy and her husband Peter have two sons, 15 year old Peter and 13 year old Michael. She is a dedicated mom who says raising her two boys has been the most challenging job she’s ever held, but the one she loves the most.